A Guest Post by Catherine Schwartz
Photo editing is a crucial part of the overall photography equation. However, the Yahoo Tech report cites that artificial intelligence (AI) has started 'deprofessionalizing this process.' See those photo bombers you can remove from the picture at a snap of a finger? The use of AI-powered tools like Photoshop's one-click Distraction Removal is key!
That begs the question: Is it okay to use AI for photography? For instant image generation, it's a big no-no. But for photo editing, AI tools can aid you in the entire process. So, whether you're a professional photographer or a novice exploring photography, here's how to leverage AI for photo editing.
1. Pick the right AI editing tool
To get started, complete your photographer's toolkit—AI-powered software or app should be a part of your arsenal of photo editing tools. Fret not, as these technologies are readily available in the market, whether paid or for free. For your reference, Statista lists the top photo-editing apps based on their in-app revenues:
Adam Young, CEO and Founder at Event Tickets Center, recommends choosing a photo-editing app that meets your photography needs.
Young suggests, "Picking the right AI photo-editing tool comes down to what fits your needs best. Look for software that complements your style and helps you work efficiently—it's all about finding the right match for your workflow."
2. Set your photography goals in place
You also have to define your photography goals. Whether you're a wedding photographer serving some clients or a realtor posting photos on property listings, ask yourself what you want to achieve. Learn from these favorite photos from professional photographers—their images are great because they start with goals in mind.
Maryanne Fiedler, Director of Marketing at Psychic Source, emphasizes the importance of goal-setting in photography. She believes you always have to start setting goals before shooting subjects and editing images.
Fiedler says, "Setting clear goals is the foundation of great photography. Before you start shooting or editing, think about what you want to achieve—whether it's capturing a mood, telling a story, or simply showcasing your subject at its best."
3. Take advantage of automated presets
Did you know? The AI image editor market is projected to grow from $80.3 million in 2024 to $217.9 million by 2034 at a 10.50% compound annual growth rate (CAGR). Why? This platform offers a wide range of features and tools best suited for professionals like graphic designers, visual content editors, and image editors. Automated presets are one of these best offers!
Peter Čuček, Owner at Tuuli, suggests leveraging automated presets for photo editing. He advises using AI-generated presets for color grading, exposure, and tone adjustments instead of wasting time looking for awesome sources for free Lightroom presets.
Čuček explains, "Automated presets are a game-changer for photo editing. They let you quickly adjust colors, exposure, and tone with just a few clicks, saving time while ensuring consistent, polished results."
4. Capitalize on AI-powered selection and masking
Automatic selection and masking are some of the amazing features of AI-powered image editors—one of the photography trends to capitalize on. With these tools, you can automatically spot and isolate subjects or areas of your photo. You can also apply targeted edits with accuracy and efficiency, such as brightening the subject or blurring the background.
Murtaza Oklu, Owner of OMO Transfer, recommends using AI for photo selection and masking. This is precisely what they do when editing their vast array of print designs before posting them on their platform.
Oklu shares, "AI-powered selection and masking take the guesswork out of editing. These tools let you isolate subjects or areas with precision, making it easy to apply targeted adjustments and create standout visuals."
5. Experiment with GenAI features
Generative AI has become all the rage these days, capable of generating articles, videos, codes—and yes, images. In fact, the Gen AI market in creative industries is forecasted to grow from $3.08 billion in 2024 to $4.09 billion in 2025 at a 32.8% CAGR. What better way to maximize its potential than to experiment with its features for your photography?
Take it from Jesse Hanson, Content Manager at Online Solitaire & World of Card Games. They've tried exploring gen AI to edit and post images of online games. However, he claims it will continue evolving, so experimenting with its features is key!
Hanson mentions, "Generative AI opens up endless possibilities for creative editing. It's all about experimenting—trying new features and seeing how they can enhance your images. The technology is evolving fast, so staying curious is essential."
6. Give your photo a final polish
After using all AI features to edit your images, it's time to give them a final touch. What good is an AI-powered photo-editing app if you won't make the most of it? However, you give a final polish of your work, whether travel photos for social media or product images for your e-commerce platform.
Grant Aldrich, Founder of Online Degree, advises calling the shots in your photography. He still believes that AI should not necessarily take over but only empower your work. This means allowing tools to edit your photos but having a final say in those images.
Aldrich argues, "AI can handle the heavy lifting, but the final polish is where your personal touch shines. Use AI tools to refine details and ensure your photos look their absolute best before sharing them with the world."
--
AI technology should empower—and not take over—human work. In photography, AI-powered tools can aid you in producing the best image possible. But whether you're a professional or novice photographer, use these tools not necessarily to generate instant images but to polish your photos.
Follow the expert advice shared by some professionals above. Choose the right editing tool, define your photography goals, and utilize all advanced features. Master the art of AI-assisted photo editing in 2025, and you'll ultimately produce the best possible images for compelling storytelling and aesthetic appeal!
